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Jeff Valente Joins Revenue Science As New Sales Manager

New York—December 11, 2008— Revenue Science, the leading provider of targeted advertising solutions for digital media, announced the addition of Jeff Valente to its outstanding New York sales team. With the growing demand for behavioral targeting solutions in the advertising industry, Revenue Science hired Valente to help clients meet these evolving industry needs.

Valente comes to Revenue Science with nearly 10 years experience in digital advertising sales management. He was most recently the east coast sales director at Specific Media, where he developed behavioral and remarketing online advertising solutions which utilized display ads for branding and direct response campaigns. He worked directly with clients and agencies including Starcom Media Group, Digitas, Publicis Modem, Beyond interaction, Carat, Lancôme, Kraft, Delta, American Express and Ann Taylor.

Prior to Specific Media, Valente was regional sales director at Advertising.com-Platform-A, a division of AOL/Time Warner. During his tenure at Platform-A, Valente developed custom online marketing solutions for the some of world’s largest advertisers and specialized in both branding and performance campaigns. Valente gained online product expertise in display including demographic and geographic targeting, behavioral targeting and remarketing. Valente’s Platform-A client roster included P&G, Coke, Wal-Mart, Samsung, American Express, Chase, Citi, Delta, Discovery, Nikon, Pfizer, FX, Adaptive and ABC among others.

About Revenue Science, Inc.
Revenue Science offers the most widely adopted, powerful, and flexible targeting technology for digital media, worldwide. Using the most advanced behavioral targeting capabilities available today, the Revenue Science Targeting Marketplace manages billions of behaviors a day with access to over 385 million unique internet users, and makes them accessible to advertisers and publishers to connect with an engaged audience. With clients like Financial Times, Gannett, Jumpstart Automotive Media, New York Times Digital, NikkeiNet, Reuters.com, The Guardian.co.uk, Univison.com, and Wall Street Journal Digital, Revenue Science serves more behaviorally targeted ads than any other company. For more information, please visit www.audiencescience.com.

Media Contact:
Morgan McDowell
blast! PR on behalf of Revenue Science
morgan@blastpr.com
919-833-9975 x.12

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